Tag: digital marketing institute

Brand Entity SEO: How to Have a Well-Connected Brand Entity in the Knowledge Graph Using Google’s Knowledge Graph Search API

In today’s digital age, your brand’s visibility doesn’t end at the top of search engine results—it extends into Google’s Knowledge Graph, a powerful semantic network that helps search engines understand the context and relationships of entities (like businesses, people, and concepts). If your brand isn’t a part of this web of interconnected data, you’re missing […]

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How To Apply E-E-A-T To Your Site & Boost On-Page SEO

In the ever-evolving world of SEO, one of the most critical frameworks introduced by Google for ranking high-quality content is E-E-A-T—which stands for Experience, Expertise, Authoritativeness, and Trustworthiness. Originally coined as E-A-T, Google added another “E” for Experience in December 2022, emphasizing the importance of firsthand knowledge in content creation. Whether you’re running a blog, […]

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The Rise of UGC Platforms on SERPs: How They Influence SEO and Digital Marketing

User-generated content (UGC) platforms are becoming increasingly dominant on search engine results pages (SERPs). With the growing demand for authentic and engaging content, search engines like Google prioritize UGC platforms, including forums, reviews, social media discussions, and community-driven websites. This trend is reshaping SEO strategies, and businesses need to adapt to leverage the benefits of […]

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Why digital marketing is important in the 21st century?

why is digital marketing important in today’s world? If we consider from the perspective of career or growing business digital marketing can provide clear visibility to your goal. In this 21st century where we have heightened the growth of technology, the need for marketing online has not just become a trend but also became a […]

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Why You Should Learn Digital Marketing Now – RISE IN TECHNOLOGY

Technology is changing humanity, community, business and the whole world. Smart phones, computers and internet has changed the way we communicate, the way we live and the way we think. On 1St July 2015, our Hon’ble Prime Minister, Shri. Narendra Modi, launched the campaign to transform India into a digitally empowered society and named this […]

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