20 Reasons Why you Should Start Learning Digital Marketing in 2021

In today’s time everyone company or individual looking for better growth. And for achieving everything you must have knowledge and techniques that really help you in the modern world.

In 2010 there was no opportunity about digital marketing and in todays time it has totally changed business sector, every businesses are online in today’s time and as a digital marketer, you’ll have to promote businesses over the internet.

Digital Marketing: What is it?

The methods and techniques you use to promote a product or service online, will fall under digital marketing. Just like traditional marketing, it’s main goal is to attract an audience and generate leads.

Now lets jump in to the reason.

Digital Marketing Levels the Online Playing Field

Digital Marketing provides small and medium businesses the bright chance to complete and attract their share of targeted traffic. Small companies now have the resources to perform sales and marketing processes that were previously available only to corporations.

Cost Effective than Traditional Marketing:

Small businesses have very less resources and even capitalization, this is why digital marketing provides them with a better and much more cost effective marketing channel that delivers ultimate result.

Better Conversion

Online Businesses marketing products and services online measure success by the percentage rate of incoming traffic gets converted in to leads and sales.

Better Revenue

Higher conversion rate generated by effective digital marketing techniques and that will deliver loads of profitable benefits for you and your business in terms of better and higher revenues. Companies that are using digital marketing strategies that have 2.8 times better revenue growth expectancy.

Better Interaction with targeted Audience

Interacting and providing your customers with proper engagement points can give you an insight of what your targeted audiences want.

Targeted Mobile Consumer

Mobile gadgets have evolved from being alternatives for laptops and personal computers in to something that is influencing their purchasing decisions.

Build Brand Reputation

Delivering on what you promised will help you develop a better relationship with your tarted audiences.

Better ROI

The key to success in digital marketing, however is to generate a steady flow of tarted traffic that converts into sale and leads. The more your business generates this kind of traffic the faster you can realize your ROI.

Earn People Trust

Digital marketing leverages on social media signals, social proof and testimonials from actual consumers who have previously purchased, or availed of a product or service marketed by a particular brand or business.

Favorable Action

Digital marketers can make use of clever make use of clever and innovative ways to entice conversion using calls to action. Call to action specifies what your web visitors should do next.


The Internet of Things is a global ecosystem of interconnected devices tablets, smartphones gadgets, appliances and more that can interact with each other through the internet.

Digital Marketing Helps you Survive your Business

Even if you have tons of website visitors but none of them ever convert, your online business will also cease to exist.

Artificial Intelligence


“Artificial intelligence is the main commercial opportunity for companies, industries, and countries and will increase global GDP by up to 15% by 2031”. This means that “AI latecomers will find a serious race within the next decades.”

Video Marketing

Video Marketing is one of the most prominent and vital marketing trends today and is likely to continue for the next 5-10 years. And also, a famous fact is that 75% of the consumers say that they have known a brand by watching their brand publicity video on different marketing channels. Also, in addition to this, 53% of customers say that watching product videos make them more confident in online purchase decisions.



Chatbots will power up to 85% by 2020. This AI-based technology uses prompt messaging to chat in real-time with your website visitors or consumers. This will help businesses save over $7.5 billion per year. This is a huge money!

Augmented and Virtual Reality Marketing

Augmented reality commercials rank among the top applications used by marketers. Using this, you can bring static or unreal surroundings, something that would mix the offer with the actuality of the buyer.

Voice Search

Hey Siri, find the best restaurant near me! You can see how easy our lives are! And talking about the stats, 112 million people in the US will use voice assistant in a week. And, around 31% of smartphone users across the world will be using a voice-activated search like Siri, Alexa and so on. Also by 2020, 50% of all queries will be voice-based. So we must consider voice search also in our optimization strategy.

Variety of Career Opportunity

Digital Marketing gives you a enormous scope and a throng of job options right in front of you. A recent report also states that there are over 75,000 job listings on the very prominent job portal: indeed.com. This field is in high demand as many Digital Marketers start with the pay starting from $40,000.

Easily beat your Competitors

Adapting Digital Marketing to your organization is a must. By doing this, it lets you know your own company and also your prospect’s interest. Even though you make good content and attractively design your website, you might still end up not getting sufficient leads. This might be since you don’t know about the current market styles.

Course Certifications

Having a Digital Marketing Certificate is certainly going to help you get better job chances in this domain. Also, 60% of specialists feel that the online certifications have helped them a lot in grasping this amazing skill.

About Digital Pundit

Digital Marketing is one of the leading digital marketing course institute in Ahmedabad, Trainer Rahul Soni is having 12 years of digital marketing experience, we provide live project training that will guide you in the right direction and gives your hands on experience. At Digital Pundit we provides job assistance and interview preparation that ultimately help them to get good paying job. So what are you waiting for feel free to contact us now for more information.


Why should you choose Digital Marketing as a Career? What are the scopes in 2021?

In 2020, lot of people are suffering from finical problem. Many lost their jobs, many are not getting their salary, many got their half salary, many businesses are shut, many businesses are not making profits, many are loss. In this situation many are looking for jobs and want change their jobs or switch their career or want to gain business this is the blog for you and hope you will get your path. Dive in.

If you are the one which I mention above Digital marketing is the solution because it is one of the fastest growing industry and there are plenty jobs are available in the market. This pandemic taught many things but I have to mention here the most important one is nothing is permanent nor your job or business. So, to sustain your life with good about of money, you need to invest your time in Learning Digital Marketing Course. But why?

Let’s, start with what is Digital Marketing?

Digital Marketing:

In simple and understandable words, Digital Marketing is the marketing using the online medium like search engines like google, social media, websites and many other digital channels to promote their company or business or product or themself. With the help Digital Marketing, companies built their brands, gain more customers and ultimately more income.


What are the types of Digital Marketing?

  • Search Engine Optimization (SEO)
  • Search Engine Marketing(SEM) (Pay Per Click Ads)
  • Email Marketing
  • Social Media Marketing
  • Content Marketing
  • Mobile Marketing
  • App Store Optimization
  • Marketplace Optimization (amazon, flipkart and online marketplaces)

You can study all or any you like the most, there is very good scope in above mention types after this pandemic. So, better learn it now ASAP.


What are the opportunities after successfully learning Digital Marketing Course?

There are many scopes and opportunities are heading you with complete satisfaction. Just you need is good skill and knowledge in this field


  • Get a handsome paid Job:

As I mention earlier there are plenty jobs are available because of the demand and there is the lack of skilled digital marketer. If you are the one with good skills, you are going to have very good amount of salary. See no one is that skilful in starting, you need to invest your time by learning and working in this field. But surely in this field you can get job without even experience at good salary. All they need is knowledge and skills.

  • Be Your Own Boss:

If you are tired of doing 9 – 5 job or from your boss or don’t want such job, you can work as a Freelance Digital Marketer and deal with the clients from the world. You can provide them services like SEO, SEM, Social Media Marketing, Affiliate Marketing and other services. You can work from home or anywhere and work at your time. If you are doing any job and want to earn extra this for you as well. Because Extra is also good.

  • Start Your Own Digital Marketing Services:

Actually, this is the second step, the first is work as a freelancer digital marketer. As you will get more clients, it’s tough to handle at the same time. You will need few staff member to handle your clients’ project. You can open Digital Marketing Service centre, in that you can provide complete digital marketing services from creating website to their marketing, From search engine ads to Facebook /Instagram ads.

  • Promote Your Own New/Existing Business:

If you have your business and doesn’t give you enough profit or you have any other ideas to start your new business, start advertising your business using digital marketing skills. You won’t need any agency or you don’t have rely on any agency, you can do it yourself and that can save your money as well. Start E-commerce site and promote it really well. This could be the better option if you have your family business already settled but due to this pandemic its not going very well, start advertising your business make it a Brand.

  • Start teaching Digital Marketing Course:

After the years of experience, you would have the ocean of knowledge in this field. You can start the training centre or academy of digital marketing and teach the interested one.  There would the great demand of digital marketer and to gain that knowledge, there would be demand of digital mentor as well.


As the internet users are increasing, many companies are interested in digital marketing than the traditional marketing. Ultimately, there are and there would be the great demand of skilful digital marketer all over the world.

Built your future with this fast-paced, well paid and flexible career in Digital Marketing.

Start learning and gain skills of digital marketing from the Best Digital Marketing Course Ahmedabad.


How to earn money using Digital Marketing in Covid 19 times

Are the quarantine days screwing you up? Or the fear of turning unemployed or business losses are hovering over your head?

It’s been around four months now since the Coronavirus started to flip our lives upside down.

All kind of Businesses whether its huge, small or housing are mostly shutdown or partially open with lack of raw materials, labour work, and money too. So, how do we survive in these troubled times? There are a lot of challenges for a business owner as we are in the times of a national calamity.

The Covid19 which is something none of us expected and that brings to the practice of Social Distancing, getting staying home, washing our hand or using sanitizer often, wearing masks and keeping distance from our loved one.

Every business is suffering from this situation and every person understand the need of income which is gradually coming down.

So, what we can do? And How you can earn by just working from your home? Just you need is proper guidance, understanding the customers’ needs and proper skills.

Currently, the internet users are increased up to 40% in India. India is going digital in every field using internet. Showing these stats, all kind of Business owner for their business growth need to do marketing digitally and gradually decrease their traditional marketing.

It’s time to get associated with the online industry which helps you earn money from home and you can make your ‘stay home’ more productive.

Digital Marketing has become one of the highest paying jobs in India and in such a crucial time it is definitely on the forefront to help your earn money from home.

There are many ways in Digital Marketing from that you can earn a handsome income;


SEO stands for Search Engine Optimization.

Search engine optimization plays the key role to increase the quality and quantity traffic

You can’t make money online without an audience, and search engine optimization can bring millions of people to your website.

More the audiences, more the costumers and more the costumers, more the income

After being an expert in SEO one can work as:

  • Organic Search Engine Optimization
  • Local SEO Expert
  • SEO Guarantee Expert
  • Offline Marketing/Advertising
  • Public Relations/Reputation Management
  • Link Building
  • SEO Resellers

On an average, salary of a fresher SEO in India begins from Rs. 10,000 every month to Rs. 25,000 every month. One can acquire more than Rs. 50,000.00/month following 4 to 5 years of experience. However, like other job fields; the pay relies upon different diverse variables like No. of years of Experience, Certification, Educational Qualification, Employer Type, Company Size, City and so forth.

SEO is not only a profession choice; SEO is an important must have skill, which will help you assemble your career in Digital Marketing successfully. SEO career path is a piece of internet marketing which is developing in India quickly.

Affiliate marketing

Breaking up your sleep and waking up at ungodly hour, Drive to the office through total gridlock, streets jammed with other half-asleep commuters. Working hard and under pressure through hell amount of work load and emails until the sweet release at five o’ clock.

Sound terrible right?

What if, instead of dealing with the monotony and stupor of the rat race to earn a few bucks, you could make money at any time, from anywhere — even while you sleep?

That’s the concept behind affiliate marketing.

Affiliate marketing is a popular tactic to drive sales and generate significant online revenue. Extremely beneficial to both brands and affiliate marketers, the new push towards less traditional marketing tactics has paid off.

Affiliate marketing is the process by which an affiliate earns a commission for marketing another person’s or company’s products. The affiliate simply searches for a product they enjoy, then promotes that product and earns a piece of the profit from each sale they make. The sales are tracked via affiliate links from one website to another.

Affiliate marketing can be viewed as a system that spreads product creation and marketing crosswise different parties where each party shares the revenue as per their contributionand that is why an Affiliate Equation has two sides:

  • The product creator and seller (Affiliate Marketing Merchant)
  • The affiliate marketer

Paid Search/PPC Management

PPC stands for Pay Per Click. A model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it’s a way of buying visits to your site, rather than attempting to “earn” those visits organically.

Every time the visitor clicks on your ad, sending a visitor to your website, and you have to pay the search engine a certain amount of fee. When pay per click is working correctly, the fee is trivial, because visit is worth more than what u payed. So, in short if you pay $4 for a click, but that click results in a $400 sale, then you have made a hefty profit.

 Social Media Marketing

Social media marketing is the action of creating content to promote your business and products on various social media platforms such as Facebook, Instagram, and Twitter. Your unique content should be tailored to the specific platform it’s being shared on to help you boost conversions and increase brand awareness.

The major social media platforms (at the moment) are

  • Facebook
  • Instagram
  • Twitter
  • LinkedIn
  • Pinterest
  • YouTube
  • Snapchat

Benefits of Social Media Marketing:

  • Increased Brand Awareness
  • More Inbound Traffic
  • Improved Search Engine Rankings
  • Higher Conversion Rates
  • Better Customer Satisfaction
  • Improved Brand Loyalty
  • More Brand Authority
  • Cost-Effective

In conclusion, all you can do is stay at home, practice social distancing, wash your hands more often and stay safe Covid 19 that’s the first priority. But from a marketing, business, and career perspective, you can make a change and use your time in learning Digital Marketing. Increase your skills in this field and be the proper time utilizer. You can also join digital marketing course in ahmedabad at Digital Pundit, where you can learn SEO Course, PPC, Social Media Marketing, Affiliate Marketing and many more techniques of Digital Marketing.


Are you from Ahmedabad and looking for top Digital Marketing Courses in Ahmedabad?

Well, to help you find the right digital marketing course, we have for you the top digital marketing courses in Ahmedabad.

But before we move on to the Digital Marketing Courses, let us first look at the growing importance of Digital Marketing Courses.

Digital Marketing is in high demand with the Digital Revolution. In a very short time, Digital Marketing is growing rapidly. More organizations are concentrating on advanced advertising to raise their business. Advanced Marketing has helped organizations to expand their frame of reference as well as gave promising opportunities to digital marketers.

Considering the importance of Digital Marketing and a constant rise in the demand for digital marketing professionals, more and more people are looking forward to getting training in the digital marketing course.

Do you also want to build a career in digital marketing? If yes, then you need to get a perfect Digital Marketing training to enhance your skills.

When it comes to getting the best Digital Marketing training, Digital Pundit is the topmost priority. It is established in the year 2019,

In today’s scenario, Digital Marketing has become a necessary skill. Taking this thought into consideration, Digital Pundit has been providing the best-in-class digital marketing training through its premium Certified Digital Marketing Master Course.

The Certified Digital Marketing Master Course has supported marketing professionals in upgrading their skills and has also helped students and freshers to start their career in Digital Marketing.

Our Academy believes in teaching our students to hold their hands. We do not leave our student’s hands till the time they don’t decide to go.

Digital Pundit also has an extensive Placement Cell that works consistently to provide best-in-class placement opportunities to the participants. This makes Digital Pundit one of the best Digital Marketing Courses in Ahmedabad with 100% placement support.

Why Should You Join Digital Pundit’s Digital Marketing Course

(i) A strong course curriculum that is well structured, industry-relevant & highly researched.

(ii) Lifetime access to course content.

(iii) A conventional method of training that includes hands-on assignments and research-based internships.

(iv) Provides exceptional placement support with regular updates.

(v) The Q/A Forum that is specially designed to address the doubts and complexities of the participants at any time.

(vi) Offers exclusive Digital Marketing internships after the completion of the course to enhance skills.

Digital Marketing Course Overview

Modul Course

  1. Digital Marketing Introduction
  2. Social Media Marketing
  3. Video Marketing
  4. Email marketing
  5. Mobile Marketing
  6. Web Analytics
  7. Search Engine Optimization
  8. Search Engine Marketing
  9. AdSense, blogging and Affiliate Marketing
  10. Google AdWords
  11. Google Analytics
  12. E-Commerce Marketing

Digital Marketing has become an integral part of the marketing landscape. The demand for digital marketing professionals is rising constantly and as a result, the demand for Digital Marketing courses has also increased

Things to Consider After Digital Marketing Course

 1. Not implementing after learning

Many people learn digital marketing but they are not implementing it, because of this many times people are not getting a job immediately after learning. They keep waiting for some work. I agree, when you get work or job, it’s only then that you can start working on digital marketing. But till the time you don’t have work, you can practice sitting at home. Sachin Tendulkar used to do net practice every day, regardless of he had any match or not. This will help you in improving.

  2. Personal experience

After learning digital marketing, you should bring and do some work from your friend circle or relative or any small business person for practicing. If people are saying no, you can work for free. If you are doing it for free, they will not say no. And the one’s you are ready to give you work, from them, do not expect more money. You can keep whatever they give. This way, you will get work and practicing more, you will gain more confidence in your work.

You will get to know your mistakes and you will be able to learn from them and correct them. In your starting stage, do not give more importance to money but focus only on learning. You may have heard Aamir Khan’s dialogue from 3 Idiots, “Success ke piche mat bhago, kaabil bano. Success jak marke piche aayegi.”

  3. Invest and update

Many people have good experience in what they have learned. But they have some limitations, they are not updating themselves with new updates. Whatever you have learned, you need to keep yourself updated with the time. In short, you should keep investing in learning new updates. If you keep yourself updated, you will never get out of work and will keep getting new projects.

4. No need to Advertise

You should be capable of convincing your client with your thoughts and your work. If you are working creatively,  you have creative thoughts and you are honest in your work, then you will not need to do an advertisement to get work. Your advertisement will be done by the people and you will keep getting work.

We at Digital Pundit provide the various courses, like SEO Course in Ahmedabad, PPC course, complete digital marketing course, Email Marketing course, You can also choose to learn specific course as per your requirement.


Why You Should Learn Digital Marketing Now – RISE IN TECHNOLOGY

Technology is changing humanity, community, business and the whole world. Smart phones, computers and internet has changed the way we communicate, the way we live and the way we think. On 1St July 2015, our Hon’ble Prime Minister, Shri. Narendra Modi, launched the campaign to transform India into a digitally empowered society and named this campaign as “Digital India”.

Technology awareness has increased in all field, such as, Education, Sports, Business, Banking, Railways, Healthcare and in many other fields we can see the revolution of digital technology. People are spending more time in internet every day, most of the gadgets we use in our day to day life needs internet such as laptop, smartphones, smart television, security system, smart speakers, etc..

Safe and secure earning in digital marketing in covid19

Many people lost their jobs during Coronavirus Pandemic. Many people doing business also had to stop their business. The people who lost their jobs, will they get a new job again? This is the main concern. Businessman are worried about how will their business run after this Pandemic. Will people come for shopping? There are many more questions…

But there was one point to be noted during this pandemic. Many companies allowed their employees to work from home. Most of the companies from these are IT companies. This means that the work was still the same for IT company employees. So we guess, that working in IT company’s future is bright. There are many different work profile in IT companies, one of which is Digital Marketing. Digital Marketing also has many different job profiles. So we are sure that even during this pandemic people working in digital marketing are having safe and secure income.

Digital Marketing help to build your brand Marketing is the process of promoting and selling products or services. And when this process takes place in digital platform, it is known as Digital Marketing. This way your product will reach to your clients very fast and you will progress rapidly. This can only happen when you study Digital Marketing.

Like, once the lockdown is lifted, people will attract more towards online shopping. So the online shopping sites will work more efficiently. But people will be concerned about how safe is the products we order online? So to make people aware, company need to create an ad. Either through video marketing or social media marketing, they will need to create an awareness among people about how safe is their process. This way you can make your brand stronger with the help of digital marketing.

Digital marketing can help you find a job with multiple earning options.

Prime Minister Narendra Modi has advised Indians to be self-dependent. After lockdown, people will start small business or will work online from home. There are many jobs which can be done online from home. One such is Digital Marketing. If you are a good writer, if you have the knowledge of graphics, video editing or if you have a good knowledge of social media, then you can get a good job in Digital Marketing. If you don’t know anything from the above and you just have a basic computer knowledge, but you are passionate, then too you can learn Digital Marketing course and secure yourself in the world of digital marketing. This course can be done by anyone, be it a student, housewife, businessman or any age person. You can do digital marketing job along with your business or your current job. It can help you get multiple source of income. If you search on internet, 18 years old young people are earning lakhs from Digital Marketing. So we can say, Digital Marketing is very easy to learn and earn.

Digital Marketing helps reach potential audience easily

Targeting a right customer in your business is the key towards success. And that key is Digital Marketing. It helps you connect with right people at the right place, at the right time. In short, with the help of digital marketing, you can target the right audience for your product. Along with this, it also helps in searching fix customers for your products. If you want to come up with some new products, before coming up with it, you can easily know through digital marketing, that how many customers you can get and how many customers are interested in such products.


Before joining any digital marketing academy, you need to be clear about your objective and goal, whether you want to start with some business, or you want to be an advisor in some company or you want to do some job or you want to work as freelancer. If you have your goal fixed, you can move ahead in a right direction. There are many Academies who has presented their websites with celebrity pictures, some academy’s are offering course at the lowest fees or gives you best discount, do not fall in this trap. You should personally go and check the Academy, check their infrastructure and meet the responsible person so that you get an clarity about your thoughts. Check the profiles of the previous students and their progress so that you will get to know about the performance of the Academy.

Never join the Academies who teach you only with the help of books. Choose such Academy who gives you Live project to work on and also teaches you with new updates. Join the Academy who gives you Job placement after completing your course and also prepares you for the interviews.

Choose the Academy who is master in Digital Marketing, talking in Indian language, someone who is “Digital Pundit”, who will help you in making your future bright. Learn complete digital marketing course in Ahmedabad , SEO Course Ahmedabad at digital pundit and make your own path for your better future.

Top Digital Marketing trends in 2020

Digital Marketing is constantly changing day by day. To help you stay ahead here in this blog we will know top trending trends you should know in 2020. In any field, if you are not updating your knowledge as per the market trend then you cannot survive in any field. You are going to limiting your brand in repetition and reach both. You may be unaware of new marketing trends, but your targeted audience and your competitors are not, so let’s start with the trends you should know. In 2020 we will see there are some older techniques that will see some effect.

  • Chatbots:

Chatbots is something that will assist the customer as per its convenient, companies will endure using a chatbot, they are effective software programs that interact with website visits and customers. Chatbots interconnect naturally with people viewing the site and can answer their questions in real-time. Here are some benefit of using Chatbots: Save your Time: A chatbox is going to provide answers very quickly and that is going to save the time of customers and quick service means customer satisfaction. Customer Satisfaction: the chatbot doesn’t need time to rest and can work continuously, it can provide information to the customer anytime the customer want. Chatbot normally can respond better than human, that will ultimately help you increase your customer conversion rate.

  •  Social Platform become Commercial

Social media is the best platform to directly reach your customers and make them buy your products. Major companies are making posts on social media that is directly driving sales. Since Instagram checkout launched in 2019, they’re continuously getting more and more people’s attention. Most of the people do research on products before placing an order. The ultimate goal is to create lesser steps for your shoppers not more so selling becomes easy and decrease the chance of customers abandon your site. If you like social media than you can be a social media advertiser, for that you can learn social media marketing course in Ahmedabad. Digital Pundit will give you the proper training that will help you build your career.

  • Direct Messaging

To make your feel customers personalized, many brands are taking care while doing direct messages. I think it will become hot trend in digital marketing 2020. Big brands find an easy and effective indirect message to customers. As its maintain customer relationships, or even just goofing around.

  •  Influencers

Influencer marketing has become a really good trend in the field of digital marketing. Influencers represent your brand and I think its not enough to send them a free sample in hope that they will review it. They charge good money for booming your product over social media. A micro influencer is a great idea for reaching to the specific audience quickly, medium size influencers with narrower niches is enough to be influential. Another good quality of micro-influencer is that in affordable rate you will be reaching to your audience. As they have less audience they can give a time to each one. And its simple to specialize in a niche.

  • Interactive Email

Email still effective – I think it’s a very fruitful channel for earning better reviews at low cost. If you are pitching your audience properly with proper offers and graphic than there will be 100% Success for you. All you need to do is to properly analyze the competitor’s strategy and make yours accordingly. voice search

  • Voice Search

Voice search is really important, as the growth in technology increase devices have become smarter and people less like to type things. Its very important doing voice search optimization for your business, it is boosting artificial intelligence and prioritizes semantics of examinations.

  • Growth in the field of digital marketing & Technologies

As per the research by 2020 and by the next couple of years, digital software industry will surely grow by $76 billion. Thus, more money will be channeled in digital marketing. By the year 2022, 85% of the budget will be spent on digital marketing. Means this industry will generate more jobs and more opportunity.   For the newbies, it’s a great opportunity to learn digital marketing course in Ahmedabad at Digital Pundit. Get complete practical knowledge, learn new techniques, 2020 Curriculum, 100% Job assistance only at Digital Pundit.